Teaching Ethics with FTS
FTS uses
experiential learning in an interactive market setting to focus on individual
decisions involving unethical behavior, the relationship to social norms, and
the impact of such behavior on social outcomes.
The market setting provides a unique way for students
to not only face ethical dilemmas but to go beyond that and evaluate the
implications of unethical behavior by individuals and groups for society.
We use insider information as the catalyst for the
discussion. The simplest and most
straightforward case is a case we call BE1, initially designed for Bentley
University’s “Freshmen Equity Trading Session” in September 2009, with the
entire entering freshman class running through the simulation. In the case, a subset of market participants
is provided with early information on the earnings of a firm. They have the option of accepting the
information or declining it. The
information is always correct, and if they accept it, it can help them trade in
the market and potentially make far
greater profits than if they declined it.
It is known that the information was not supposed to be leaked; whether
it is illegal to accept the information is left ambiguous, but it is fairly
clear that accepting it would be considered unethical behavior by most.
The key word above is “potentially.” The value of the information depends on
several things. First, how useful the
information itself is; this can range in the treatments from being very useful
to being marginally useful. Second, it
depends on how many people receive information and how many choose to accept
it. What is interesting here is that an
individual’s decision in each case depends on what they think others in the
market are doing, and so in fact is affected by what they think the social
norms are. For example, their behavior
is typically different “if everyone is doing it” from when they think they may
be the only person receiving the information.
So the outcome will be endogenous to the group at hand, depending both
on their own ethical propensities and their view of the propensity of others
(in other words what they think the norm is). Third, there is the market itself:
the group behavior can have a strong effect on the market itself. In the FTS Markets, all the trading activity
is done by the market participants themselves.
In the current context, several outcomes are possible all of which
affect the profitability of information.
On one extreme, it may be a very active market where you can take
advantage of your information. Or it may
be the case that the information gets priced into the market quickly, and you
only have a brief advantage. On the
other extreme, it may be the case that the market collapses: no one wants to
trade because they think that the presence of insiders makes it unfair or
stacked against them. The actual market
outcome is clearly influenced by the ethical propensity of the group as well as
their perception; it could be the case that no one engages in unethical
behavior yet the market fails because everyone thinks that most people are
unethical.
The information/trading scenarios are repeated
(independently). Over the repetitions,
the participants get a better idea of the propensity of their group and the
market outcome. Of course, these
perceptions change as the sessions are repeated; this in turn affects
individual and then group behavior, and then the market outcome. Each scenario lasts about five minutes, and
so you can easily run several repetitions within an hour. The baseline scenario is one without any information.
The exercise simulates a real life ethical situation
which is otherwise very difficult to do in the classroom. Most of the main points become clear to the
participants after four or five repetitions.
This is helped enormously by the fact that they are live participant s
in the exercise, and are constantly evaluating both their own behavior and that
of the group. The participants face a moral
dilemma, and they have to make a decision. Because they make the decision, and
the decision directly affects others, whatever decision they make, they will
unquestionably think about why they made this decision, and become keenly aware
of the consequences of the decision. But
it is not an individual decision taken in the abstract; it is influenced by what
others do and what you think they may do, and it has a direct consequence on
the entire group. This transforms the discussion
of ethics from an abstract textbook world into a dynamic real life
situation. Follow on cases allow
participants to communicate information to each other, make true or misleading
public disclosures and other features that introduce more gray areas and more
ethical dilemmas into the case.
Following the trading, the discussion can focus on a
variety of issues beyond the specifics of what happened including both social
and normative aspects. One that we think is important is the impact
on social outcomes; in the market setting of this exercise, one outcome is the
liquidity in the market. If there is
very little trading, then this has the social consequences of undeveloped
capital markets, inability of companies to raise capital, with corresponding
impact on growth, the standard of living, and so on. There are non-economic outcomes as well that relate
easily to participants experience, such as their faith and trust in
institutions. More broadly, the
discussion could encompass the foundations of moral and ethical principles,
moral psychology, and applied ethics.